Brand Activations & Promotions

We've got every detail covered to help promote your brand, from conception to completion. Here are some of the services we provide when producing activations:

Promotional Event Marketing

• Brand Ambassadors & Street Teams

  Brand Ambassadors & Street Teams

  Our exceptional team of SWEETER brand ambassadors have been with us through many activations over the years. We've honed their skills - they are personable, engaging, outgoing, well-spoken, energetic and talented. Their job is to be on brand and to amplify your message in a way that captures the attention of your audience.

  ×
• Branded Collateral & Custom Packaging

  Branded Collateral & Custom Packaging

  Whether it's branded packaging or a clever giveaway that will leave a lasting impression, we will take your creative vision (or design one for you) and produce anything from branded attire, collateral, food service items, signage, take-away bags...to other cool swag!

  ×
• Branded Food Items

  Branded Food Items

  You don't have to eat your own words, watch others do it for you!  Printing on food items is a creative way to get your brand noticed. From printing on macarons or chocolate, custom hand decorated logo cookies, branded cupcakes & cake pops to hot iron stamped pancakes & buns, our baking team will make every bite of your logo or special message edible and super delicious!

  ×
• Concept & Strategy

  Concept & Strategy

  Above all, we listen intently to your objectives and goals.  We will work together with you to strategically craft creative solutions and/or simply bring your own vision to life. Essentially, we are your storyteller and the story we tell will be an experience that is fun, powerful and relevant.

  ×
• Creative Services

  Creative Services

  Sweeter's creative services and graphic design team can design just about anything. Not every client has the bandwidth or an in-house design capabilities to create art. Under your art direction, we can take our clients' visual assets and style guide and create unique, eye-catching designs. From there we can produce anything from branded attire, collateral and signage to custom build outs, vehicle wraps...and beyond.

  ×
• Design & Fabrication

  Design & Fabrication

  Following our clients' vision, we can custom fabricate a multi-sensory experience.  Our team can design and build staging, structures, pop-up build outs, props, furnishings, audio/visual, lighting and even customize vehicles.

  ×
• Event Production

  Event Production

  From concept to completion, we are partners, thinkers, overseers, doers, solvers, executors...we are producers.  With or without our wheels, we can bring your vision to life. This is what we do, we love it and we are awesome at it!

  ×
• Experiential Marketing

  Experiential Marketing

  Experiences!  That's what it's about these days.  We are one of the very first companies to wrap a food truck with a client's brand and create a mobile experience that directly connects with consumers.  It's the most fun, engaging and relevant way to promote a brand!

  ×
• Film & TV Production Food Truck Services

  Film & TV Production Food Truck Services

  SWEETER'S bakers and chefs can provide sweet or savory food trucks for the cast and crew on your production. Let us bring delicious meals to your set to keep everyone healthy and happy...and productive!  Whether it's breakfast, lunch and dinner or just a well deserved sweet treat and a great cup of coffee, we've got it covered.

  ×
• Location Scouting

  Location Scouting

  Finding a location that has the right pulse and demographic is critical to event success. From city streets, parks and pedestrian plazas to indoor event spaces, SWEETER will assist in identifying the best venue to achieve our client's desired results.

  ×
• Menu & Recipe Development

  Menu & Recipe Development

  Be it sweets or savory, our highly accomplished culinary team can create a menu or particular food concept to pair with any type of an event.  We can even incorporate our client's food or beverage into something unique and delicious to evoke that "WOW" moment.

  ×
• Permitting

  Permitting

  SWEETER has the knowledge and expertise to obtain all necessary permits for the activations we produce, in any market. Be it Special Event, Department of Health, Department of Buildings or other permits...you don't have to worry, we've got this.

  ×
• Photo Booths

  Photo Booths

  Capture the moment. For that Instagram moment or as a fun takeaway, our photo booths are a vastly popular, interactive event prop.

  ×
• Photography & Videography

  Photography & Videography

  Our team of talented, skilled photographers and videographers will capture the essence of your event with stills or video which can be posted on social channels, produced into a short marketing/PR video or simply just to have.

  ×
• Security

  Security

  In today's world, it's always good to have a little extra security. Headed by a former NYPD Captain, our NYC based team of former NYPD are credentialed, licensed and can provide coverage through a network that extends across the U.S.  They provide crowd control, celebrity protection and general oversight of our events.

  ×
• Staffing

  Staffing

  Not only is our front-facing team important to an activation, equally so is the team behind the scenes.  Our support staff really make it all happen. Our team has the tools to work seamlessly together from load in to load out to produce flawless events.

  ×
• Storage & Handling

  Storage & Handling

  If the activation involves the dissemination of client's merchandise or swag, we've got that covered.  We can receive, inventory, store and transport anything - dry, refrigerated or frozen.

  ×